sketches

Sketching provided me with an initial, rough understanding of the key screens, allowing me to effectively map out the essential features required for the project.

n1982

n1982

n1982

[2022]

[2024]

[2024]

Research

Research

User Research

To better understand your needs as a sneaker enthusiast,
I conducted extensive research through interviews, surveys, and observations. The primary users identified were individuals and small businesses looking for a streamlined way to explore and purchase footwear without the common overwhelm found on many sneaker websites.

Competitor Analysis

I analyzed major players in the online sneaker market to identify their strengths and weaknesses. By focusing on the user experience offered by competing sites, I pinpointed opportunities for differentiation that emphasize ease of use and customer-centric navigation.

Design Inspiration

The design inspiration stemmed from a desire to simplify the online shoe shopping experience, which is often cluttered and confusing. The objective was to create a clean and intuitive user interface that minimizes information overload, allowing customers to find their desired shoes quickly and effortlessly.

Usability Testing

After developing the initial designs, I conducted usability tests with a diverse group of potential users. This ensured the platform was accessible and user-friendly, appealing to both sneaker aficionados and casual shoppers alike.

Key Insights

  • There is a clear preference 

for platforms that simplify the sneaker selection and purchasing process, eliminating the usual clutter and complexity.


  • Users appreciate transparent and straightforward information on pricing and availability, enhancing trust and decisionmaking efficiency.



This research inspired me to design a platform that meets your needs for simplicity, convenience, and effective user interaction.

journey map

Refreshing UI

Refreshing UI

Refreshing UI

In designing this interface, I focused on a modern aesthetic enhanced by intuitive animations that guide you through your journey on the site. The layout I crafted ensures a clean, uncluttered experience, prioritizing essential features while facilitating seamless interaction. This approach not only boosts user engagement but also makes navigation straightforward and enjoyable. Experience the unique blend of style and functionality that I have tailored for this user interface.

The original interface of the Cyebox app offered a functional design with a direct and minimalist approach, featuring social media icons arranged linearly at the bottom of the screen. Although the design was clean and orderly, it lacked dynamism and did not offer innovation in user experience, leaving the interface looking static and limited in interaction options.

Interface Showcase
Watch Our Design Work

Interface Showcase
Watch Our Design
Work

Competitor Analysis

I examined leading competitors in the digital security field, such as Google Authenticator and Authy, to identify the strengths and weaknesses of each solution. Cyebox offers unique solutions like account recovery assurance and 24/7 support, making it stand out in the market.

I analyzed major players in the online sneaker market to identify their strengths and weaknesses. By focusing on the user experience offered
by competing sites, I pinpointed opportunities for differentiation that emphasize ease of use and customer-centric navigation.

User Research

To understand your needs and challenges as a Cyebox user, I conducted extensive research, including interviews, surveys, and observations. The primary users are individuals and small businesses seeking advanced protection for their social media accounts and sensitive data.

Design Inspiration

Design inspiration came from well-known security websites and user-friendly apps like Dashlane and LastPass. The goal was to integrate a simple, accessible, and intuitive user interface, focusing on safety and data security.

The design inspiration stemmed from a desire to simplify the online shoe shopping experience, which is often cluttered and confusing. The objective was to create a clean and intuitive user interface that minimizes information overload, allowing customers to find their desired shoes quickly and effortlessly.

Usability Testing

After developing the prototype, I conducted a series of usability tests with a diverse target group to ensure the app is easy to use and understandable for
all users, whether they are technophobes or technophiles.

After developing the initial designs, I conducted usability tests with
a diverse group of potential users. This ensured the platform was
accessible and user-friendly, appealing to both sneaker aficionados
and casual shoppers alike.

Key Insights

You seek a security solution that is easy to use and highly reliable. Personas such as freelancers, IT managers, and financial professionals look for secure solutions with continuous support and high reliability. Market analysis indicates a growing demand for social media security and account recovery services.

  • There is a clear preference 

for platforms that simplify the sneaker selection and purchasing process, eliminating the usual clutter
    and complexity.


  • Users appreciate transparent and straightforward information
    on pricing and availability, enhancing trust and
    decisionmaking efficiency.



personas

persona

personas

journey map

journey map

Overview

The project aims to redefine
the online sneaker shopping experience by offering an innovative, clean, and user friendly platform dedicated
to showcasing a wide variety
of Nike Air Force 1 designs.
Our website delivers a smooth and engaging user journey through seven carefully designed pages, ensuring
a unique and customizable shopping experience for sneaker enthusiasts.

Solution

Our solution is a minimalist website that not only showcases the full spectrum
of Nike Air Force 1 sneakers but also includes detailed historical
insights and customization options. This allows users to
not only purchase but also personalize their sneakers directly through the website,
enhancing user engagement and satisfaction.

Problem

Most websites cater to a broad shoe market, making it difficult for enthusiasts to find rare or limited edition sneakers. Specifically, 40% of our users indicated a challenge in locating unique Nike Air Force 1 designs, which are often not available on conventional
retail platforms.


This information helped me design an app that optimally meets your needs, combining safety, convenience, and comprehensive support.


user flow

Enlarge Display

Enlarge Display

Nagaro design

Nagaro design

N1982

N1982

Overview

The project aims to redefine the online sneaker shopping experience by offering
an innovative, clean, and user friendly platform dedicated to showcasing a wide variety of Nike Air Force 1 designs. Our website delivers a smooth and engaging
user journey through seven carefully designed pages, ensuring a unique and customizable shopping experience for sneaker enthusiasts.

My role

UX Researcher, UX/UI designer

Duration

2 weeks

Problem

Most websites cater to a broad shoe market, making it difficult for enthusiasts to find rare or limited edition sneakers. Specifically, 40% of our users indicated a challenge in locating unique Nike Air Force 1 designs, which are often not available on conventional retail platforms.

Solution

Our solution is a minimalist website that not only showcases the full spectrum of Nike Air Force 1 sneakers but also includes detailed historical
insights and customization options. This allows
users to not only purchase but also personalize
their sneakers directly through the website,
enhancing user engagement and satisfaction.

My role

UX Researcher, UX/UI designer

Duration

2 weeks

Overview

The project aims to redefine the online sneaker shopping experience
by offering an innovative, clean, and user friendly platform dedicated to showcasing a wide variety of Nike Air Force 1 designs. Our website delivers a smooth and engaging user journey through seven carefully designed pages, ensuring a unique and customizable shopping experience
for sneaker enthusiasts.

Problem

Most websites cater to a broad shoe market, making it difficult for enthusiasts to find rare or limited edition sneakers. Specifically, 40%
of our users indicated a challenge in locating unique Nike Air Force 1 designs, which are often not available on conventional retail platforms.

Solution

Our solution is a minimalist website that not only showcases the full spectrum of Nike Air Force 1 sneakers but also includes detailed historical
insights and customization options. This allows users to not only purchase but also personalize their sneakers directly through the website,
enhancing user engagement and satisfaction.

My role

UX Researcher, UX/UI designer

skip to design

Duration

2 weeks

Research

User Research

To understand your needs and challenges as a Cyebox user, I conducted extensive research,
including interviews, surveys, and observations. The primary users are individuals and small businesses
seeking advanced protection for
their social media accounts and sensitive data.

Design Inspiration

The design inspiration stemmed from a desire to simplify the online shoe shopping experience, which
is often cluttered and confusing.
The objective was to create a
clean and intuitive user interface that minimizes information
overload, allowing customers to
find their desired shoes quickly
and effortlessly.

Competitor Analysis

I analyzed major players in the online sneaker market to identify their strengths and weaknesses. By focusing on the user experience offered
by competing sites, I pinpointed opportunities for differentiation that emphasize ease of use and customer-centric navigation.

Usability Testing

After developing the initial designs,
I conducted usability tests with
a diverse group of potential users. This ensured the platform was
accessible and user-friendly, appealing to both sneaker aficionados and casual
shoppers alike.

Key Insights

  • There is a clear preference for platforms that simplify the sneaker selection and purchasing process, eliminating the usual clutter and complexity.


  • Users appreciate transparent
    and straightforward information
    on pricing and availability, enhancing trust and
    decisionmaking efficiency.



personas

sTAGE

User Actions

Emotions

Touchpoints

Goals

Pain points

Feeling

Awareness

Visits the site after hearing about it on a sneaker forum.

Hope and curiosity.

Forum post, website link.

Discover a wide variety
of rare sneakers.

Might not immediately
find the desired model.

Consideration

Browses through pages, impressed by the selection and filters.

Anticipation.

Category pages,
filtering system.

Understand the site's capabilities and how it
can aid in finding the desired sneaker.

Confusing user interface
can complicate the search.

Action

Adds sneakers to the
cart and completes
the purchase.

Excitement, satisfaction.

Product page,
checkout page.

Purchase rare sneakers
in a convenient and
quick manner.

Complex payment processes can slow
down the purchase.

Retention

Engages with the community, receives updates on new releases.

Continued satisfaction.

Email alerts,
community forum.

Stay informed about new purchasing opportunities.

Discrepancies if alerts do
not match user preferences.

Loyalty

Recommends the site to friends and on social media.

Loyalty, sense of belonging.

Social media,
conversations with friends.

Share the positive experience with others.

Lack of recognition or benefits for referrals.

USER flow

USER flow

Sketching provided me with an initial, rough understanding of the key screens, allowing me to effectively map out the essential features required for the project.

sketches

sketches

Sketching provided me with an initial, rough understanding of the key screens, allowing me to effectively map out the essential features required for the project.

Interface Showcase
Watch Our Design Work

Log In / Join Us

Log In / Join Us

Access our platform swiftly through our streamlined log-in or sign-up process. Our interface emphasizes clarity and ease, ensuring a smooth user experience.

Access our platform swiftly through our streamlined log-in or sign-up process. Our interface emphasizes clarity and ease, ensuring a smooth user experience.

Shoe Selection

A clean and modern design utilizing white space that conveys a sense of delicacy and professionalism. Each shoe is designed to ensure a combination of aesthetics and comfort.

A clean and modern design utilizing white space that conveys a sense of delicacy and professionalism. Each shoe is designed to
ensure a combination of aesthetics and comfort.

Size and Details

The process ensures the collection of data and required measurements for optimal fit. Precision in data entry is maintained with simplicity and elegance, ensuring high quality at every stage.

The process ensures the collection of data and required measurements for optimal fit. Precision in data entry is maintained with simplicity and elegance, ensuring high quality at every stage.

Secure Payment Process

The secure interface ensures efficient and precise data entry. Each stage of the payment process is tailored to provide a clean and elegant experience, emphasizing simplicity and reliability.

The secure interface ensures efficient and precise data entry. Each stage of the payment process is tailored to provide a clean and elegant experience, emphasizing simplicity and reliability.

Custom Design

The interactive design interface offers complete personalization, allowing users to select from a variety of materials and a wide range of colors. The system is tailored to provide a clean and elegant user experience, maintaining simplicity in the selection interface and order details.

The interactive design interface offers complete personalization, allowing users to select from a variety of materials and a wide range of colors. The system is tailored to provide a clean and elegant user experience, maintaining simplicity in the selection interface and order details.

Profile Hub

A carefully designed dashboard providing quick access to orders, personal details, and payment options
all within a clear and intuitive interface.

A carefully designed dashboard providing quick access to orders, personal details, and payment options
all within a clear and intuitive interface.

VIEW PROTOTYPE

Log In / Join Us

Access our platform swiftly through our streamlined log-in or sign-up process. Our interface emphasizes clarity and ease, ensuring a smooth user experience.

Shoe Selection

A clean and modern design utilizing white space that conveys a sense of delicacy and professionalism. Each shoe is designed toensure a combination of aesthetics and comfort.

Size and Details

The process ensures the collection of data and required measurements for optimal fit. Precision in data entry is maintained with simplicity and elegance, ensuring high quality at every stage.

Secure Payment Process

The secure interface ensures efficient and precise data entry. Each stage of the payment process is tailored to provide a clean and elegant experience, emphasizing simplicity and reliability.

Custom Design

The interactive design interface offers complete personalization, allowing users to select from a variety of materials and a wide range of colors. The system is tailored to provide a clean and elegant user experience, maintaining simplicity in the selection interface and order details.

Profile Hub

A carefully designed dashboard providing quick access to orders, personal details, and payment optionsall within a clear and intuitive interface.

sketches

Sketching provided me with an initial, rough understanding of the key screens, allowing me to effectively map out the essential features required for the project.

Style Guide

HEX

#F1F4F9

HEX

#9F171F

HEX

#D3D3D3

FONT

POPPINS EXTRALIGHT

POPPINS LIGHT

POPPINS REGULAR

POPPINS MEDIUM

POPPINS SEMIBOLD

FONT

POPPINS EXTRALIGHT

POPPINS LIGHT

POPPINS REGULAR

POPPINS MEDIUM

POPPINS SEMIBOLD

Style Guide

HEX

#F1F4F9

HEX

#9F171F

HEX

#D3D3D3

FONT

POPPINS EXTRALIGHT

POPPINS LIGHT

POPPINS REGULAR

POPPINS MEDIUM

POPPINS SEMIBOLD

CYEBOX

CYE
BOX

NEXT PROJECT

NEXT PROJECT